One tool greatly underestimated in Google Shopping feed optimisation is the Supplemental Feed. The supplemental feed allows you to have the changes applied only to your product feed. It can totally re...
3 minute readThe title of a product is the first thing that a potential customer sees when they search for a product on Google Shopping. It's the most important aspect of your product listing and can make all the ...
3 minute readOne of the biggest questions that I get asked as a digital advertising consultant is ‘Where should my business put its marketing budget? In Facebook or Google?’ Often the cookie-cutter answer to t...
4 minute readA couple of days ago it was announced by Google that Google Shopping will now be allowing business to showcase product listings for free. This was a move initially planned for a few month’s time, ho...
1 minute readThis blog post is a follow up to a talk I gave at Online Seller UK in Manchester. It has a wide array of E-Commerce professionals and aspiring entrepreneurs attend. Most sell on platforms such as Ama...
5 minute readWhen it comes to scaling ecommerce growth through Google Shopping and Meta, your product feed is a massive factor to that success. A lot of our own ecommerce case studies have come about due to updat...
3 minute readConversion Rate Optimisation (CRO) is crucial for eCommerce success. It’s not just about getting traffic to your site—it’s about turning visitors into customers, especially with rising ad costs ...
13 minute readWe will get back to you as soon as possible!
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