We have 6+ years of experience across a wide range of businesses & industries from luxury ecommerce brands, VC backed payment processing companies to holiday park operators. We have learnt how some of the biggest brands spending 7 figures optimise paid media, while developing our own processes to suit our client’s budget.
GROW YOUR BUSINESS
Amore: with love, devotion or zest. This sums up the work of Amore Digital, the whole reason we started in 2016 was because we didn’t just want to tick over clients, we wanted to ensure the work we did for clients is work we are passionate and proud about. We are selective about who we work with, and once onboarded truly care about your business goals.
Being a small consultancy, it means we can be a lot more flexible and pride ourselves on being quick to react to new ad developments and features. This means if a new feature is released by Google or Facebook you’ll be the first to know about it.
We believe the future of digital advertising is not only personalisation, but really delivering on the customer experience once an ad has been clicked. Not only do we optimise the data before the click, but we really workout what the customer is looking for, and suggest tweaks to the website to improve conversion rates.
Being based in Liverpool allows us to be a part of a city that's digital development is growing rapidly, while also enabling us quick links to major cities such as Manchester, Leeds, Birmingham and London.
Specialists in digital advertising, Amore Digital focus on ensuring your businesses’ budget goes into the right areas. Not only do we help you decide where you should be spending budget, but we work to get the most out of what you’re currently doing.
FIND OUT MORE
There are people searching for your product right now, are you in front of them? If so, are you targeting the right keywords, with snappy text ads and a smooth landing page experience?
Google Shopping is king when it comes to e-commerce marketing. The ability to showcase the product value in an image, and display the price ensure some extremely qualified clicks. Amore Digital ensures you are bidding the right amount for each product, recommends tweaks to your product imagery and titles.
Our approach to social advertising is extremely targeted. We collaborate with you to learn what interests your audience has, then split out your campaigns to allow us to test and learn which targeting criteria is working. We then show your target audience different offers depending on which pages they’ve viewed, and how recently they were on. Speak to us to learn more.
One of the most effective forms of advertising is when you can show a visual offer to someone who has already been on your website aka remarketing. Display also provides your business the opportunity to get exposure on targeted websites. Amore Digital reviews potential placements, targeting and tweaks bids to ensure more exposure on areas performing well.
GROW YOUR BUSINESSNot only does Amore Digital setup best in class advertising campaigns, we also do the work to ensure we are advising ways to tweak and test the landing pages.
Some of the ways we do that are below:
Heatmap & Recording AnalysisWe setup tools like Hotjar to analyse your website heatmaps, and thus give insight into how the page layout could be updated. Website video recordings are also reviewed to see how users are navigating once clicking the ad. These insights can oftentimes lead to major improvement to your conversion rates.
Landing Page Creation & TestsAs a consultancy sometimes we advise that you may need to tweak a website to get the best results from Google or Facebook advertising. However, depending on budget this can be difficult. In those cases, Amore Digital uses Instapage to create a beautiful looking landing page. This helps turn those ad clicks into leads and deals.
Conversion Rate Optimisation (CRO) is crucial for eCommerce success. It’s not just about getting traffic to your site—it’s about turning visitors into customers, especially with rising ad c...
13 minute readOne tool greatly underestimated in Google Shopping feed optimisation is the Supplemental Feed. The supplemental feed allows you to have the changes applied only to your product feed. It can totally r...
3 minute readThe title of a product is the first thing that a potential customer sees when they search for a product on Google Shopping. It's the most important aspect of your product listing and can make all...
3 minute readAre you struggling to improve CTRs on your Facebook Ads? Does it seem like all your investment in ads goes in vain? If you answered yes, we suggest you evaluate your Facebook ads images. An irrel...
5 minute readNot got time to create a keyword campaign but still want an effective ad strategy? Dynamic Search Ads are great way to put your organisation in front of a large audience. Amore Digital are a paid...
2 minute readWhen creating a landing page, it is important to highlight your products and services in a way that catches the viewers eyes. Landing pages are designed for your reader to be taken to once you cl...
5 minute readAs we come to the end of 2022, it is important to reflect on how things are changing in order to create a new digital marketing strategy. Below we have listed the top digital marketing trends for...
2 minute readWhen promoting your product, it is important to target your ads to the audience that are interested in your product. This can be done with Facebook Ads using interest-based targeting. Facebook in...
2 minute readAre you considering implementing a Pay-Per-Click (PPC) campaign but don’t know where to start? At first glance, it is easy to feel quite taken back and apprehensive on where to start with PPC. ...
3 minute readFacebook Ads are a great way for ecommerce brands to connect with their customers whilst promoting their products. When putting together a social media campaign, it may seem daunting at first, we...
9 minute readWe will get back to you as soon as possible!
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